Project Overview

The goal of this project is to create an engaging and festive background design for the Lenovo Motorola Virtual Chat system in honor of the Hindu festival of Ganesh Chaturthi. The background design should incorporate traditional elements of the festival, such as Lord Ganesha, flowers, and vibrant colors.

Tools: Sketch, Aftereffect

Timeline: 2.5 weeks

Launched: Sep 2, 2019

Objective

  1. To create an eye-catching and visually appealing background design for Lenovo Motorola Virtual Chat in celebration of Ganesh Chaturthi.

  2. To showcase the cultural diversity of India and promote the spirit of inclusivity.

  3. To engage with Lenovo Motorola Virtual Chat customers and create a festive atmosphere.

Explore and learning

  • Learning background culture desk research on about Hindu culture

  • Create a mood-board look for symbolic elements for Ganesh Chaturthi.

Color Palette

Red, yellow and purple is often used to decorate homes, temples, and public spaces. It is also a popular color for traditional clothing worn during the festival.

Elephant figure

Handhold the purple lotus and Oxe

Greens and Plants

Slow moving creating peaceful vibe

Symbols

Final look